Built from the founder's side of the table.
VectorCanvas comes from On-Call Studios, the platform studio of On-Call CMO in Conshohocken, Pennsylvania. It exists because the same problem kept showing up in client work, raise after raise.
Two versions of the same story.
On-Call CMO is a fractional marketing practice for startups, with more than 25 years of ecommerce and online marketplace marketing behind it. It works with founders on go-to-market strategy, brand, pitch decks and capital raises, including Reg D and Reg CF offerings.
In that work, founders usually had a marketing site on one platform and their investor materials in a shared drive or a document sharing tool, and within a quarter the two told slightly different stories. An investor who liked the positioning page had no easy way into the documents, and the founder couldn't tell which pages that investor had read before the call.
Customers had the same problem from the other direction. Onboarding plans went out as attachments, questionnaires came back by email, and nobody could find the latest version a month later.
VectorCanvas puts all of it on one site. It follows the separate customer and investor paths that the Go-To-Fundraise method lays out for clients, and it's priced for the companies that need it most, which are usually the ones still raising.
Founders first, then small B2B companies.
We built VectorCanvas for founders who are selling a product and raising money at the same time, and it works for smaller B2B companies that keep customer content behind a login.
Selling and raising at once
You have one story and two groups who need different documents. VectorCanvas keeps your public pages, your investor materials and your customer onboarding on the same site.
Customers who need a login
You have a marketing site, and customers who need documents, onboarding steps and a way to send you files. Each customer account gets a Customer Room on your main site.
The same setup for several clients
If you build the same gated site for more than one founder, tell us what you need and we'll talk through how it could work.
Your AI has more of your context than any CMS could.
Founders already work closely with one or two AI models. Those conversations hold the positioning, the objections, the numbers and the voice, so we built VectorCanvas to give those models what they need to work on your site, and we kept the CMS in charge of what gets published.
Bring your own AI
Connect Claude Chat, Claude Code, ChatGPT, Codex or Gemini through the VectorCanvas MCP and keep using the context you've already built up.
People publish
By default, assistants save drafts and a person on your team reviews and publishes them, and the activity log records both names.
Works without it
Everything an assistant can do, you can do by hand in the editor, so the site is never stuck waiting on a model.
Straight answers about the limits.
A raise is a bad time to discover what a tool doesn't do, so here's the short version.
We don't verify accreditation
The Deal Room controls access and keeps a record of who opened what. Verification belongs with your counsel or funding portal.
We aren't a funding portal
VectorCanvas doesn't replace securities counsel, a funding portal or a cap table platform, and it links out to the ones you use.
Screens can be captured
No website can stop someone from photographing their own screen. We record views and downloads by person so you know who has what.
Part of On-Call Studios.
On-Call Studios builds platforms for the founders On-Call CMO works with every week. VectorCanvas shares its color foundation with Storm OS and its headline typeface with On-Call CMO, and it keeps its own name, mark and Ember accent.
- Product
- VectorCanvas, a website CMS with a Deal Room and a Customer Room
- Made by
- On-Call Studios, the platform studio of On-Call CMO
- Company
- On-Call CMO LLC, Conshohocken, Pennsylvania, USA